We discuss the most important factor for your managed IT service website. It's not the design, layout or service pages but the copy.
Are you an IT business owner or managed service provider? Have you attempted email marketing in the past or thinking of starting? For over a year now I've been questioning the relevancy of email marketing in today's world. We are bombarded with emails every day, all day. In fact 90% of the emails I personally receive I never even open. So why should I bother with email marketing? Surely my clients and prospects are doing the same? Rob & Kennedy are thee email marketing superheroes https://www.itrockstars.net/email I speak to them in this interview where they convince me not to give up on email. Enjoy! ...
Saw a question come up in another forum - how to manage sales leads - what tools should I be using? Well here's my view - none - until you've built a process that works. ...
IT Business owners are busy people - to stay organised you need to have some marketing delegation in place. This will allow you to see the marketing tasks that need outsourced and the ones that you have to do yourself. ...